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How can Artificial Intelligence work without intelligence guiding it? How can AI produce results without anyone defining those results? How can you go anywhere without a compass and a defined target?
The role of business analysts will change in the AI era. Customers need guidance and AI is a tool that someone must actively guide to produce results. Providing this guidance based on deep field knowledge is the core skill that business analysts should develop once again if they want to stay relevant in the future.

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BA.AI curates practical updates and insights on the philosophy of applying artificial intelligence to business analysis, helping analysts harness new soft skills, change mindset and drive strategic decisions across industries.
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